Joyce Byrne to Receive the 2018 Foundation Award for Outstanding Achievement

OAEnglish
The National Media Awards Foundation (NMAF) is proud to present the 2018 Foundation Award for Outstanding Achievement to Joyce Byrne, publisher of Avenue Calgary at RedPoint Media & Marketing Solutions.
If you are passionate about Canadian publishing, you have met or worked with Joyce. Described as a “champion of magazines,” Joyce has an all-in approach to her work that makes her stand out.

“Joyce doesn’t look for easy,” notes Penny Caldwell, former editor and publisher of Cottage Life. “Since bursting onto the magazine publishing scene, she has consistently reached beyond her own sphere to help others.”

Just before launching her career in the early 2000s, Joyce took a publishing course with D. B. Scott at Ryerson University. There, she met Anicka Quin, who is now editorial director of Western Living and Vancouver magazines. Quin recalls the meeting: “[Joyce] was there with her wicked sense of humour, and she quickly stood out as one of the only ones there who was really ready to be a part of this industry.”
And ready, she was. During her tenure as publisher of This Magazine, from 2001 to 2005, the publication excelled on the business and editorial side.

This Magazine has only been nominated once in its 52-year history for Magazine of the Year at the National Magazine Awards and it was during Joyce’s time as publisher, a testament to her leadership and the excellent magazine it produced,” notes Lisa Whittington-Hill, Joyce’s successor and current publisher of This.

In 2005, Joyce left This Magazine in the capable hands of Whittington-Hill and moved to Edmonton, joining award-winning Venture Publishing as vice-president and associate publisher. There, she focused her work on Alberta Venture and unlimited magazines. In 2008, unlimited became the first Alberta-based magazine to win a National Magazine Award for Art Direction of an Entire Issue, a remarkable achievement for the team of the newly launched publication. During that time, Joyce also helped launch Eighteen Bridges, a literary magazine with an impressive collection of National Magazine Awards.
In 2014, Joyce moved some 300 kilometers south and became publisher of yet another celebrated magazine: Avenue Calgary. So brilliantly has she led the team of the award-winning lifestyle publication that her role was recently expanded to group publisher.
As a publisher, Joyce favors a collaborative approach.

“While she knows so much about the industry and magazines—from an encyclopedic knowledge of cover concepts published around the world to an up-to-the-minute grasp on the leading ideas about where the industry is going and how to improve sales—she is a great collaborator and listens to ideas and input from all levels of her staff,” affirms Käthe Lemon, editor-in-chief of Avenue Calgary.

“Of all the people I’ve worked for or with, I have rarely if ever had the opportunity to work with anyone more dedicated to the magazine publishing industry or who loves magazines more—indeed, I’m not sure such a person exists,” Lemon adds.
A quick glance at her career illuminates Joyce’s commitment to magazine publishing. Throughout the years, she has worked with magazines ranging in topics from trade, politics and literature to business and city life, and remains as passionate as ever about magazines. In addition to her role as publisher and her various pro bono commitments, Joyce still lends a hand as a proofreader for the semi-annual literary magazine Taddle Creek.

“Volunteering is something we’re all supposed to do, to give something back to our community and our industry,” observes veteran magazine writer David Hayes. “Most of us have the best intentions. Some of us manage one or two commitments around our busy lives. Joyce is a tireless volunteer for countless causes, mostly associated in some way with magazine publishing or writing, in addition to all her paid duties.”

To say that Joyce’s volunteer experience is impressive would be an understatement. She served as a director of Magazines Canada from 2002-2012, where she sat on the public affairs and small magazines committees, curriculum development task forces, and the professional development committee, which she chaired from 2007-2013. In addition, Joyce has served on program development committees for the Ontario Media Development Corporation, on the board of Word on the Street (Toronto)—where she helped develop the successful Canadian Magazines reading tent—and on the board of Edmonton’s Theatre Network. In 2008-2009, Joyce chaired the Advertising Club of Edmonton (ACE) Awards, and from 2010-2014, the Edmonton Cannes Reel Screening fundraiser for National Advertising Benevolent Society (NABS). In 2013, Joyce received the ACE Fellowship Award, and was also named to the NABS Honour Roll the previous year.
Joyce has also served as a director of the National Media Awards Foundation, including a two-year term as president, and still remains involved as a board member. An industry builder, she is currently president of the Alberta Magazine Publishers Association (AMPA) and a director of both the National Advertising Benevolent Society (Western Chapter) and the International Regional Magazine Association (IRMA).
Her efforts are noted and lauded by colleagues.

“I would be hard pressed to find a publishing professional more enthusiastic, engaged and knowledgeable about the magazine media industry than Joyce Byrne. She is a champion of the industry—its people, products and readers,” says Suzanne Trudel, executive director of the Alberta Magazine Publishers Association.

Earlier this year, AMPA recognized Joyce’s publishing expertise by awarding her its Achievement in Publishing Award.
For her dedication and enthusiasm for a stronger and more inclusive Canadian magazine industry, her tireless advocacy for service and volunteerism, and her inspiring leadership in magazine publishing, the National Media Awards Foundation is proud to honour Joyce Byrne, a self-proclaimed “magazine junkie,” with the 2018 Foundation Award for Outstanding Achievement.
nmaf_logo_2
NOMINEES – 41st NATIONAL MAGAZINE AWARDS
Finalists for the 41st National Magazine Awards will be announced tomorrow, May 1, 2018 at 10am ET on www.magazine-awards.comblog.magazine-awards.com and on Twitter at @MagAwards. The 41st National Magazine Awards gala is set for June 1, 2018 at the Arcadian Court.  Join us to Celebrate Canadian Creators. Tickets will be on sale on Tuesday, May 1.
 
ABOUT THE OUTSTANDING ACHIEVEMENT AWARD
The NMAF’s most prestigious individual prize  is the Foundation Award for Outstanding Achievement, an award that recognizes an individual’s innovation and creativity through contributions to the magazine industry. The award is open to circulation experts, editors, marketing, sales and promotion professionals, publishers, creators, designers, production managers – in short, to everyone in the industry. It cannot be given posthumously.
The Judging Committee of the National Media Awards Foundation considers the nominations, along with nominations from members of the Committee itself. The Board of the National Media Awards Foundation selects the winner. For more information and previous winners, visit magazine-awards.com/oa.
Photo of Joyce Byrne by Jared Sych.

Penny Caldwell's speech at the 40th anniversary National Magazine Awards

Penny Caldwell, publisher of Cottage Life, accepts the 2017 Foundation Award for Outstanding Achievement at the 40th anniversary National Magazine Awards gala in Toronto, 26 May 2017 (Photo by Steven Goetz / NMAF)

At last Friday’s 40th anniversary National Magazine Awards gala, the NMAF presented Penny Caldwell, publisher and vice-president of Cottage Life Media, with the Foundation Award for Outstanding Achievement, the highest individual honour presented in Canadian magazines.
We asked Penny to compose a message to the industry, which was presented in the 40th anniversary NMA gala program and comprised the basis of her acceptance speech at the gala. Here are Penny Caldwell’s complete remarks.


The Space Between

Our urgent need for innovative ideas and talented creators
by Penny Caldwell
I am honoured to receive this award and extend my sincere thanks to the National Magazine Awards Foundation, to my colleagues who nominated me, and to the many people who have contacted me since the news was announced.
Recently, a student at Cottage Life asked me what I have learned over the nearly forty years that I have worked in publishing. The best advice, I told her, was to manage your expectations but keep dreaming, work hard, be patient, and be adaptable.
That advice came to me from Doug Creighton, the founding publisher of the Toronto Sun when, fresh out of university, I was looking for a job. A family friend had arranged the interview, and Doug said he could probably get me a job on the copy desk working the night shift. What a thrill to imagine being part of a big daily newspaper, even as a proofreader on the night shift. Then he advised me not to take the job. Go out, he said, and find a place at a small newspaper where you will learn to do everything. So I went home and applied to every community newspaper across Canada, and I got a job as a sports reporter and columnist at the Whitby News Advertiser in Ajax.
The newspaper’s editor and senior reporters taught me a lot about crafting compelling stories. When one of the girls on the basketball team was fatally attacked by another student, I even covered a murder. But I recall the day I heard some surprising news: that the purpose of the stories we poured our hearts into was to fill the space between the ads.
If only it were that simple.
Fast forward. Most of us here tonight are still inescapably seduced by the power of storytelling. And while we can’t lose sight of the reality that, yes, in our legacy business the stories have traditionally been what fill up the spaces between the ads, we comfort ourselves that good content comes out on top. Content is king. Our readers pay for the content. Our advertisers pay to be close to the content. How close? Well, that’s the million-dollar question, isn’t it?
Ads are no longer simply adjacent to content,. Now they pop up in the middle of the stories—online and on our TV screens. Not that this is new. Who here remembers the issue of Saturday Night magazine in the late ‘90s, in which an excerpt of Mordecai’s Richler’s “Barney’s Version” was typeset to wrap around a vodka bottle? “Absolut Mordecai.”
While the business model for paid advertising evolves, so does our distribution method. Our world now includes an audience that doesn’t expect to have to shell out for content. And so, in an effort to attract the big numbers—not to mention big data—we give away our valuable content for free on our websites, on other digital channels, and in e-newsletters. Our advertising partners, who in the past clamoured to be close to the content, now want to be the content. Our industry has survived the inventions of radio and television, but I don’t know of a time in which magazines have been under more pressure to reinvent themselves—because with new technology we can, and because with new technology we have to. We now compete in more places and in more ways than ever for our customers’ time and money.
My twenty-year-old, idealistic, sports-reporter self says, what has the world come to? My present, practical business self says disruption happens, get on with it. The magazine industry must adapt—all of us here—in order to keep growing. We are going to have to find new sources of revenue, new innovative ways to engage our audiences that they will pay for. And that means learning everything possible about our customers. We’re going to have to find out what’s important to them, and tap into that passion.
My optimistic self says, we can do this. Yes, because we don’t have a choice if we want to survive. But also because as magazine creators we are very, very good at captivating audiences with compelling stories. Magazines are still a highly authentic, trusted platform whose halo has already enabled our industry to expand far beyond print into mega media brands comprising digital, social, video, audio, events, stores, merchandise, and even restaurants. If we continue to tell compelling, relevant stories, in whatever form, the audience will be there and they will pay. We still need good, high-quality content and the talented creators behind it. We still need to recognize its value in our business.
Tonight, we celebrate excellence. Tonight, we celebrate the creators. And tonight, I offer congratulations to those of you—editors, art directors, writers, photographers, illustrators, and publishers—who know how to tell the powerful Canadian stories that have such a profound influence on our society.
Finally, I would like to end with a thank you to Cottage Life, and particularly to Al Zikovitz, my mentor, friend, and long-time boss, who every day teaches me something new about hard work, being adaptable, and chasing your dreams.
Thank you.


Penny Caldwell (@PennyCaldwell) is the publisher and vice-president of Cottage Life Media. At this year’s 40th anniversary National Magazine Awards she was presented with the Foundation Award for Outstanding Achievement. Read her complete National Magazine Awards bio here
ABOUT THE OUTSTANDING ACHIEVEMENT AWARD
The NMAF’s most prestigious individual prize  is the Foundation Award for Outstanding Achievement, an award that recognizes an individual’s innovation and creativity through contributions to the magazine industry.
The award is open to circulation experts, editors, marketing, sales and promotion professionals, publishers, creators, designers, production managers – in short, to everyone in the industry. It cannot be given posthumously. The annual deadline for nominations is March 1.
For more information and previous winners, visit magazine-awards.com/oa.

Call for Nominations: National Magazine Award for Outstanding Achievement


 
The Foundation Award for Outstanding Achievement is the highest individual honour bestowed by the National Magazine Awards. [français]
The NMAF is currently accepting nominations from the Canadian magazine industry for this year’s Outstanding Achievement Award. The deadline is March 1, 2015.
The Foundation Award recognizes an individual’s innovation and creativity through contributions to the magazine industry.
The award is open to circulation experts, editors, marketing, sales and promotion professionals, publishers, writers, illustrators, photographers, designers, production managers–in short, to everyone in the industry. It cannot be given posthumously.
Nominations for this award are welcome from everyone in the industry.  The nomination consists of a letter from the nominator indicating the candidate’s name, title and career achievements, with supporting letters from at least two (2) other individuals.
The Judging Committee of the National Magazine Awards Foundation will consider the nominations, along with nominations from members of the Committee itself. The Board of Directors of the National Magazine Awards Foundation will select the winner. No entry fee is required. Applicants not selected will be kept under consideration for two (2) additional years.
Nominations may be submitted via email to staff[at]magazine-awards.com.
Previous winners include Kim Jernigan, Stephen Trumper, Heather Robertson, D.B. Scott, Terry Sellwood, John Macfarlane and more.
For more information visit magazine-awards.com/oa
The deadline for nominations is March 1.

Foundation Award winner John Macfarlane stepping down as editor of The Walrus

NMAF_JohnMacfarlaneVenerable Canadian magazine editor John Macfarlane, winner of the 2005 Foundation Award for Outstanding Achievement, the highest individual honour given by the National Magazine Awards Foundation, announced today that he is stepping down from his position as editor-in-chief of The Walrus, effective the end of the year.
The Walrus Foundation, publisher of the magazine which has won more NMAs than any other since its first issue in 2003, published a statement from John on its website:

“More than five years ago, I came on board as interim editor for six months, and suddenly it’s five years later. The world of journalism has changed in the last five years, and although I’ve enjoyed every minute here the time has come, as the Walrus said, for a new kind of editor—an editor of all Walrus platforms. I’ve been thinking about this for a while, and decided the timing is right—for me and for the organization.”

Following a 15-year editorship of Toronto Life (1992-2007) during which that magazine won an industry-best 118 National Magazine Awards including Magazine of the Year in 2007, John Macfarlane was hired at The Walrus in 2008 and since then the magazine has won 59 NMAs, also best in the industry. His long career in publishing also includes Saturday Night, Financial Times of Canada, Weekend Magazine, the Toronto Star and the Globe and Mail.
He served as President of the National Magazine Awards Foundation from 2000-2002.
More information:
NMA Archives
Foundation Award for Outstanding Achievement
 

Announcing the Winners of the 37th annual National Magazine Awards!


The National Magazine Awards Foundation (NMAF) is pleased to announce the winners of the 37th annual National Magazine Awards.
At this year’s gala on June 6, presented by CDS Global and hosted by humourist (and award-winner) Scott Feschuk, the NMAF presented Gold and Silver awards in 47 categories representing the best in Canadian magazines from the year 2013.
Complete list (PDF) of all winners
Full-text of all nominated and winning articles
Twitter highlights
La version française

SPECIAL AWARD WINNERS

Magazine of the Year
Sponsored by RBC Royal Bank
Cottage Life

Magazine Website of the Year
Macleans.ca
14720

Tablet Magazine of the Year
Sportsnet

Best New Magazine Writer
Sponsored by Reader’s Digest Foundation
Catherine McIntyre

Foundation Award for Outstanding Achievement
Kim Jernigan

Top Winning Magazines at the 37th National Magazine Awards:

Magazine Gold Silver HM
The Walrus 7 6 22
Maclean’s 4 1 13
Maisonneuve 4 1 9
L’actualité 3 2 18
Report on Business 3 2 16
Cottage Life 3 1 9
Eighteen Bridges 3 1 7
Legion Magazine 2 0 1
Western Living 1 3 4
Sportsnet 1 2 7
The Grid 1 1 12
Hazlitt 1 1 8
Flare 1 1 2
United Church Observer 1 1 2
enRoute 1 1 1
Malahat Review 1 1 1
Torontoist 1 1 1
Toronto Life 0 2 16
Jobboom 0 2 0

See the complete list of winners at magazine-awards.com.

INTEGRATED AWARDS – GOLD WINNERS  

Best Single Issue
Tenth Anniversary Issue
The Walrus


Magazine Covers
Larry Fink
Report on Business

Infographics
How Much Does a Street Cost?
The Grid

Editorial Package (Web)
Canada’s Best New Restaurants
enRoute
13628

Online Video
Boy Genius
Maclean’s

Single Service Article Package
Calendrier de l’avent
Ricardo

Words & Pictures
Sponsored by CDS Global
Water
The Walrus

WRITING AWARDS – GOLD WINNERS

Arts & Entertainment
Curtis Gillespie
Rebel Without Applause
Eighteen Bridges

Best Short Feature
Paul Wells
Boy Genius
Maclean’s 

Blogs
Jamie Bradburn, Kevin Plummer, David Wencer
Historicist
Torontoist

Business
Sponsored by Accenture
Charles Wilkins
This Little Piggy Went to Market…and the Farmer Lost Money
Report on Business

Columns
Sponsored by Impresa Communications Ltd.
Chantal Hébert
Politique
L’actualité

Editorial Package (Print)
Sponsored by Canadian Society of Magazine Editors
Marine Corniou, Dominique Forget, Joel Leblanc, Raymond Lemieux, Chantal Srivastava
Août 2013
Québec Science

Essays
Curtis Gillespie
In The Chair
Eighteen Bridges

Fiction
Jess Taylor
Paul
Little Brother Magazine

Health & Medicine
Ann Silversides
First Do No Harm
Maisonneuve

How-To
Jane Rodmell, David Zimmer
Best Flavour Ever
Cottage Life

Humour
Scott Feschuk
Assemble ingredients. Pause dramatically.
Maclean’s

Investigative Reporting
Adam Day
One Martyr Down
Legion Magazine

One of a Kind
Craig Davidson
The Marineland Dreamland
The Walrus

Personal Journalism
Liz Windhorst Harmer
Blip
Malahat Review

Poetry
Karen Solie
Conversion
Hazlitt

Politics & Public Interest
Lisa Fitterman
The Avenger
The Walrus

Profiles
Omar Mouallem
The Kingdom of Haymour
Eighteen Bridges

Science, Technology & Environment
Sponsored by GE Canada
Alanna Mitchell
Losing the Hooded Grebe
United Church Observer 

Service: Health & Family
Sharon Adams
Lest We Forget: The Shocking Crisis Facing Our Wounded Veterans
Legion Magazine

Service: Lifestyle
Valérie Borde
Vive le poisson éco!
L’actualité

Service: Personal Finance & Business
Sponsored by Manulife Financial
Denny Manchee
The Hand-Me-Down Blues
Cottage Life

Society
Dan Werb
The Fix
The Walrus

Sports & Recreation
Jonathan Trudel
La machine à broyer les rêves
L’actualité

Travel
Taras Grescoe
Big Mac
The Walrus

 

VISUAL AWARDS – GOLD WINNERS

Art Direction of an Entire Issue
Sponsored by The Lowe-Martin Group
Paul Sych
Issue 1
fshnunlimited (f.u.)

Art Direction of a Single Article
Underline Studio
Not in the Age of the Pharaohs
Prefix Photo

Beauty
John Van Der Schilden, Photographer
Brittany Eccles, Art Director
Juliana Schiavinatto, Stylist
Vanessa Craft, Beauty Director
Masterpiece Theatre
ELLE Canada

Creative Photography
Paul Weeks
Wall Candy
Azure

Fashion
Petra Collins, Photographer
Jed Tallo, Art Director
Corey Ng, Stylist
Pastels Take Shape
Flare

Homes & Gardens
Martin Tessler, Photographer
Paul Roelofs, Art Director
Nicole Sjöstedt, Stylist
Bright Idea
Western Living

Illustration
Selena Wong
Old Wounds
Maisonneuve

Magazine Website Design
TheWalrus.ca
The Walrus

Photojournalism & Photo Essay
Sponsored by CNW Group
Brett Gundlock
El Pueblo
Maisonneuve

Portrait Photography
Anya Chibis
Larry Fink
Report on Business

Spot Illustration
Gracia Lam
The Elite Yellow Peril
Maisonneuve

Still-Life Photography
Liam Mogan
Set Pieces
Sharp

ABOUT THE 37th ANNUAL NATIONAL MAGAZINE AWARDS
More than 500 members of the Canadian magazine industry—publishers, editors, art directors, writers, photographers, illustrators, circulators and more—joined esteemed sponsors and other guests at the 37th annual National Magazine Awards gala on June 6, 2014, at The Carlu in Toronto, presented by CDS Global.
This year, from nearly 2000 individual entries received nationwide, the NMAF’s 238 volunteer judges nominated a total of 376 submissions from 92 different Canadian magazines for awards in 47 written, visual, integrated and special categories.
ACKNOWLEDGEMENTS
The National Magazine Awards Foundation acknowledges the financial support of the Ontario Arts Council, an agency of the Government of Ontario, as well as the Ontario Media Development Corporation.
The NMAF thanks its corporate sponsors Accenture, GE Canada, Manulife Financial, RBC Royal Bank, The Lowe-Martin Group, Canadian Society of Magazine Editors, Penguin Random House and Reader’s Digest Foundation for their generous financial support of the National Magazine Awards.
The NMAF thanks its media partners Cottage Life Media, Impresa Communications Ltd., Masthead, Rogers Media, TC Media and Toronto Life for their generous support of the National Magazine Awards.
The NMAF thanks its event partners CNW Group and Media Vantage, The CarluDaniel et Daniel, Relay Experience, KlixPix and Michèle Champagne for their generous support of the National Magazine Awards.
The NMAF gratefully acknowledges all its suppliers and its contributors who donated gifts in kind to support the awards program. We thank them for their generosity, interest and expertise. Thanks also to our hard-working event volunteers.
And thanks again to our wonderful Master of Ceremonies, Scott Feschuk.

ABOUT THE NATIONAL MAGAZINE AWARDS FOUNDATION
The National Magazine Awards Foundation is a bilingual, not-for-profit institution whose mission is to recognize and promote excellence in the content and creation of Canadian print and digital publications through an annual program of awards and national publicity efforts.
For more information, visit magazine-awards.com and follow us on Twitter (@MagAwards).